In a world that is constantly evolving, banks face many challenges: They have to keep pace with the dynamic changes of digital transformation - to avoid being left behind by young FinTech companies with a start-up character. In our denkwerk Talk, we are focussing on the topic of "Tradition meets digital innovation: banks in transition" – and it is precisely in this exciting area of tension that we are moving.
In our denkwerk Talk, we are focussing on the topic of "Tradition meets digital innovation: banks in transition" – and it is precisely in this exciting area of tension that we are moving.
Click here to watch the recording!
Moderator Chérine De Bruijn talks to leading experts from the financial sector at our live event: Cornelius Wien (Head of E-Commerce, Digital Banking and Digital Financial Services Sparkasse KölnBonn), Jes Hennig (founder of the innovative FinTech start-up Participayed) and Isabelle Born (Client Service Director denkwerk). Together we discussed in 45 minutes in the denkwerk Talk how the banking world and FinTechs can successfully coexist and benefit from each other.
We live in a time in which banks are challenged to master all digital challenges in a dynamic competitive environment
FinTechs - i.e. neobanks, online payment providers or wealth managers - cover the entire portfolio of traditional banks. What sets them apart is their high degree of customer focus. Access and services are simple, procedures are streamlined and digital processes are fast. But what does this mean for traditional banks? They are caught between tradition and disruption - but this not only creates challenges, but also immense opportunities through digital transformation! Everyone must face up to this task in mutual competition in order to develop further.
"The banks' private customer business is interchangeable. Tradition offers a leap of faith, but hinders innovation. Banks must act to remain relevant."
Jes Hennig, Founder of Participayed
Traditional banks must learn to combine their decades of experience and customer loyalty with the new agile and technologically advanced approaches of FinTechs. This is not just about introducing new technologies, but also about a cultural change that enables them to react flexibly to the constantly changing needs of customers. How can the symbiosis of tradition and disruption succeed?
We want to discuss this in our dialogue with moderator Chérine de Bruijn. Our panellists will provide exciting perspectives.
"Traditional banks remain relevant through targeted digital strategies. The future belongs to those that combine innovation with tradition."
Isabelle Born, Client Service Director at denkwerk
And how can agencies support you on this journey?
During the 45-minute discussion, we will address the following questions, among others:
How can traditional banks position themselves in the future?
How can all target groups be taken into account?
Which technical innovations need to be taken into account? What role does AI play in particular?
"We are bringing a breath of fresh air to the banking sector by combining customer wishes, regulatory requirements and digital innovations to create a modern and relevant bank for all generations."
Cornelius Wien, Head of E-Commerce, Digital Banking and Digital Financial Services Sparkasse KölnBonn
You want the answers? Join our denkwerk Talk (stream via Zoom in German) for 45 minutes of concentrated knowledge.
The denkwerk Talk will be held in German.
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