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Intelligent Search with Bing and AI

Intelligent Search with Bing and AI

Holger Beßlich, Senior Editor, denkwerk
Holger Beßlich, Senior Editor, denkwerk

Holger Beßlich

Holger Beßlich

Senior Editor

Senior Editor

denkwerk

denkwerk

The flood of information that we’re increasingly bombarded with makes it difficult to keep track of things. Disparate, hard-to-follow search results obstruct people from getting a clear view of an issue more often than they help. Our idea? A research tool that delivers selected, well-structured results.


As a Microsoft partner, we had the opportunity to participate in a program for agency partners with experience in artificial intelligence. Our entry shifted the focus of a search engine more toward that of a research engine. The result? Ardi – a research tool that retrieves information more quickly and with more precision, and with less effort involved.

If there’s anyone out there who still thinks AI comes at the cost of human creativity, take a look at folks from denkwerk.

Gregor Bieler, General Manager, Microsoft Germany, One Commercial Partner Organization

The search results are analyzed and clustered by subject. Using the content enricher, a short summary and source are published beside each search result. The user can drag and drop the content they want to other documents and continue working seamlessly.

Previously, searching meant entering a search query rapidly only to then have to analyze countless search results laboriously. Ardi is one big step ahead here. The research tool simultaneously provides an analysis – including abstract – to speed up all the information-retrieval processes considerably.

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