3rd Place - Back on the Podium in the Creative Ranking

"Oops, we did it again!" In 2021, we are once again delighted to have achieved a top position in the BVDW creative ranking, the ranking of the best digital creative services and agencies in the German market. The ranking was initiated by the Bundesverband Digitale Wirtschaft e.V. (BVDW) back in 2014. We landed in a sensational third place behind Serviceplan and DDB Germany. Awesome! The fact that our work bears fruit year after year makes us at least as proud as our two award-winning works: "fraenk" and "Why are we creative?".

First of all, there is fraenk – the young minimalist among mobile phone tariffs. For this new brand, we developed a clear brand and communication strategy without a lot of frills. The result is a product whose radical approach is also reflected in the “look and feel” of the brand. The entire process, including the development of the brand strategy, is described in our case study on fraenk.

In the art project "Why are you creative?", director Hermann Vaske has been asking this very question for more than 30 years – and has received an answer over 1000 times. His interviewees include greats such as David Lynch, Björk, Nick Cave and Marina Abramović. whyarewecreative.com now brings together all the interviews and the diverse answers from artists, actors and political activists, among others, on one website. All further information on the project can be found here: Why are we creative?

Click here for the complete overview of the BVDW creative ranking. Thanks to everyone at denkwerk for this strong overall performance!